be-the-expert

Do you struggle with listbuilding? You’re not alone. It’s a common problem for small business owners everywhere.

Kathleen Gage, in an article at The Future of Ink, has some wise advice for attracting attention and growing your list:

The primary reason someone opts in for your offer is to solve a problem that person has. Your job is to make sure you are easily found when someone searches for a solution to a problem.

Click over to read How To Position Your Expertise To Build Your Email List and start brainstorming how you can leverage your unique experience and expertise into a powerful marketing message and opt-in incentive.

Still not sure? Leave me a comment and I’ll help you figure it out!

 


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