I’m a big advocate of blogging for virtual assistants. I think it makes a fantastic (and inexpensive) marketing tool, and I know from personal experience that useful blog posts will bring in clients you might not otherwise reach.
If your blog isn’t getting the traffic it should, take a look at these 5 tips from Inbound Marketing Agents. They’re spot on with their advice, especially this:
We cannot stress enough the important of knowing your audience. When you know who you’re writing to, you can put your writings talents to use where they will be most effective, and you’ll have a far greater chance of getting the views, shares and engagement that are so important to your brand.
Is your blog working for you? If not, check out my Virtual Assistant Website Makeover course. It includes plenty of help with setting up a blog, what to blog about, and the common mistakes that will derail your efforts.